Entries by Zeke Silvani

Immigration Law Firm Marketing 101

As an immigration lawyer, you provide an invaluable service helping immigration clients apply for residency and citizenship, sort through employment issues, and fight deportation. Many people can benefit from your immigration law services—if they’re actually able to find you. If your practice’s law firm website isn’t getting discovered, your marketing approach could be to blame. […]

How to Market Yourself as an Attorney

As an attorney, it doesn’t matter how reputable your law firm is. You’ll face challenges if you aren’t proactive about marketing your business online. When a potential client is looking for a reliable attorney, they are most likely to search online than to open the directory. Do phone directories even exist anymore? It’s beneficial to […]

7 Online Marketing Strategies for Attorneys

As a lawyer, you have the skills and training to help people navigate the legal system whether their goal is to purchase a property, plan their estate, or defend themselves in court. But just because you have the skills doesn’t mean potential clients are knocking down your door. To stand out in the crowded legal […]

The Lawyer Marketing Plan Template You Need Right Now

A marketing plan is a roadmap you can use to realize your vision and grow your law firm. It can help you outline your goals and then come up with strategies for building your business.  When it comes to lawyer marketing, no two plans will be the same. Although they may share similar elements, each […]

Attorney Lead Generation Guide

Attorney Lead Generation Guide For legal firms, continued growth and success align with two primary drivers: client retention and lead generation.  In other words, you need to nurture your existing relationships while securing new ones.   Fostering a steady flow of high-quality leads is easier said than done. But in a time where 76% of consumers […]

PPC vs SEO for Estate Planning Law Firms

Due to the nature of estate planning being more of a temporary service, you always have to be on the lookout for new clients. In the past, hosting dinner seminars and relying on local word-of-mouth referrals were adequate strategies. However, these days, there are many more effective and scalable ways to grow your estate planning […]

Adding Keywords to Estate Planning Law Website for SEO

Are you running an SEO campaign for your estate planning law practice?  If so, strategically adding relevant keywords to your website for search engine optimization purposes is one of the most important ways to increase your visibility in local search results and target your ideal clientele. But target keyword SEO is just one critical step […]

7 Estate Planning Law Firm Marketing Tips

If you’re an estate planning attorney, you understand the value of thinking ahead. But many only think about estate planning when dealing with an emergency or a health concern, while others may not even realize that their assets constitute an “estate” in the first place. Thus, a significant portion of your potential client base needs […]

Comprehensive Guide to Criminal Defense PPC

If you’re reading this article, chances are you already know how important a PPC marketing strategy is for a criminal defense firm. Whether you’re a small law office located on Long Island or a well-known criminal defense law firm operating out of Fort Lauderdale, it’s an ongoing requirement for firms of all sizes everywhere to […]

DUI Website Designs For Attorneys: Ideas For Your Law Firm

 At any given moment, day or night, your potential DUI clients are actively looking for you. They’re likely having – or reliving – one of the worst days of their life, and they’re ready to fix the problem and put the experience behind them as soon as possible.  These individuals know they have a limited […]