Estate Planning Law Marketing

An Estate Planning Law practice needs to target people looking to protect an estate through proper planning and heirs looking to administer an estate in the event of the death of a loved one . These are two very different types of prospective clients and they must be approached in very different ways in order to have an effective marketing campaign. This involves completely different value propositions and sometimes even a different color scheme for the landing pages.

Our Stats

600+
Estate Planning Law Firms Managed


1,500+
Estate Planning Leads Generated Monthly

Industry Trends

What we have found

Offering “packages” and letting the audience know what is included in the offering increases conversion rates and prospect participation when they contact the firm. 

There has been an increase in firms advertising “$0 Down” or “No Upfront Retainer Fees” for probate matters. These firms are opting to collect their fee at the time the estate is settled.

Client Results

See What We're Doing

For Estate Planning Law Firms


Website

Design


Design

Customized To Your Firm

Content

Practice Area Specific

Optimized

Convert Traffic Into Prospects

Estate Planning Website Desktop Preview
Estate Planning Website Mobile Preview

Website

Design


Design

Customized To Your Firm

Content

Practice Area Specific

Optimized

Convert Traffic Into Prospects

Estate Planning Website Desktop Preview
Estate Planning Website Mobile Preview

Website

Design


Design

Customized To Your Firm

Content

Practice Area Specific

Optimized

Convert Traffic Into Prospects

Estate Planning Website Desktop Preview
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Estate Planning Website Mobile Preview

Estate Planning Google Business Performance
Estate Planning Google Business Analytics

Local SEO

Google Business Profile


Monthly

Blog Posting

Local Searches

Rank Higher

Generate

Calls and Visitors

Estate Planning Google Business Analytics
Estate Planning Google Business Performance

Local SEO

Google Business Profile


Monthly

Blog Posting

Local Searches

Rank Higher

Generate

Calls and Visitors

Local SEO

Google Business Profile


Monthly

Blog Posting

Local Searches

Rank Higher

Generate

Calls and Visitors

Estate Planning Google Business Analytics
Estate Planning Google Business Performance

Lead Generation

PPC Campaign Results


Budget

$1000

High Quality Prospects

13

Clients Retained*

4

Return On Investment*

8x +

Estate Planning PPC Campaign Example

Lead Generation

PPC Campaign Results


Budget

$1000

High Quality Prospects

13

Clients Retained*

4

Return On Investment*

8x +

Estate Planning PPC Campaign Example

Lead Generation

PPC Campaign Results


Budget

$1000

High Quality Prospects

13

Clients Retained*

4

Return On Investment*

8x +

Estate Planning PPC Campaign Example

Estate Planning LSA Example

Lead Generation

Local Services Ads


Budget

$1000

High Quality Prospects

15

Clients Retained*

6

Estate Planning LSA Example

Lead Generation

Local Services Ads


Budget

$1000

High Quality Prospects

15

Clients Retained*

6

Lead Generation

Local Services Ads


Budget

$1000

High Quality Prospects

15

Clients Retained*

6

Estate Planning LSA Example

Automation

Example Lead Notifications


Prospect Outreach

Instant Engagement

Personalized To Your

Practice Area and Firm

Email and SMS Drip Campaign

Maximize Conversion

Estate Planning Lead Notification
Automation Lead Notifications

Automation

Example Lead Notifications


Prospect Outreach

Instant Engagement

Personalized To Your

Practice Area and Firm

Email and SMS Drip Campaign

Maximize Conversion

Estate Planning Lead Notification
Automation Lead Notifications

Automation

Example Lead Notifications


Prospect Outreach

Instant Engagement

Personalized To Your

Practice Area and Firm

Email and SMS Drip Campaign

Maximize Conversion

Estate Planning Lead Notification
Automation Lead Notifications

*Data is based on feedback from our clients. Prior results do not guarantee similar outcome.

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